Digital Art director who designs with both eyes and ears, creating experiences that resonate beyond the screen.
Russell Morgan is an Art Director who designs with both eyes and ears. Over 15 years, he's shaped digital experiences for Rogers, Canada Goose, Shopify, and MAC Cosmetics bringing together UI/UX design, brand identity, and sound production into cohesive brand moments.
As Founder of Goods & Cargo, he creates multi-sensory experiences that move beyond the screen. His work has driven measurable impact, from establishing design systems at Rogers to increasing email sales by 70% through strategic redesign for Canada Goose. Based in Toronto, Russell believes the best brand experiences engage more than one sense.
Art Direction
E-commerce
Product Design UX
Sound Design
Music Production
Web Design
Web Development
Industries
Startups
Fashion
Health Care
Sustainability
Architecture
Institutions
Entertainment
Clients
Rogers
Shopify
Canada Goose
Market Studios
MAC Cosmetics
Shoppers Drug Mart
Vyta
Starbucks
Aldo
Figma
Photoshop
Illustrator
Premiere
Framer
Squarespace
Shopify
HotJar
Logic Pro
Partnering with brands and agencies to amplify impact and growth.
Digital Experience
UX/UI strategy, product design, experience optimization, research
Brand & Creative
Art direction, campaign strategy, email programs, advertising
Execution & Support
Design production, workflow integration, ongoing optimization
Sound & Music
Sound design, sonic branding, music production
russell@goodsandcargo.com





